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Cause-Related Marketing

gebondenEngels9783030654542 28-3-2021

This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies help students understand how such campaigns affect for-profit and non-profit organizations, customers, and society in general. Meer

144,99

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Cause-Related Marketing

paperbackEngels9783030654573 29-3-2022

102,99

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Multiple Criteria Decision Making with Fuzzy Sets

gebondenEngels9783030988715 29-6-2022

Using numerical examples to illustrate their concepts and results, this book examines recently developed fuzzy multi-criteria methods, such as Intuitionistic Fuzzy TOPSIS, Intuitionistic Fuzzy TOPSIS & DEA-AHP, Intuitionistic VIKOR, Pythagorean WASPAS, Pythagorean ENTROPI, Hesitant CBD, Hesitant MABAC, Triangular EDAS, Triangular PROMETHEE, q-Rung Orthopair COPRAS, and Fuzzy Type – 2 ELECTRE. Meer

180,99

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Multiple Criteria Decision Making with Fuzzy Sets

paperbackEngels9783030988746 30-6-2023

180,99

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Building Global Societies Towards an ESG World

paperbackEngels9783031566219 12-7-2025

This book provides insightful approaches to how to improve business sustainability. The volume includes an integrated analysis of different relevant aspects of Environmental, Social, and Governance (ESG) and provides an international view of Corporate Social Responsibility (CSR). Meer

204,99

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Elena Hubschmid

Shaping Efficient Employer Branding Strategies to Target Generation Y

PaperbackEngels9783034312462 4-1-2013

105,30

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Democracy and Governance for Resourcing the Commons

gebondenEngels9783030048907 27-9-2019

This book promotes the well-being of the commons through representation and accountability through monitoring from below in order to operationalize engagement. Meer

180,99

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Gábor Kovács

The Value Orientations of Buddhist and Christian Entrepreneurs

paperbackEngels9783030467050 1-8-2021

This book is a comparative analysis of the value orientations of Buddhist and Christian entrepreneurs and how these values impact business. The chapters review and analyze the concepts of Buddhist economics and the social teaching of the Roman Catholic Church. Meer

127,62

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Architecting the Digital Transformation

gebondenEngels9783030496395 28-7-2020

This research-oriented book presents key contributions on architecting the digital transformation. It includes the following main sections covering 20 chapters: · Digital Transformation · Digital Business · Digital Architecture · Decision Support · Digital Applications Focusing on digital architectures for smart digital products and services, it is a valuable resource for researchers, doctoral students, postgraduates, graduates, undergraduates, academics and practitioners interested in digital transformation. Meer

204,99

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Architecting the Digital Transformation

paperbackEngels9783030496425 29-7-2021

204,99

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Johannes Jahn

Introduction to the Theory of Nonlinear Optimization

paperbackEngels9783030427627 3-7-2021

This book offers an introduction to optimization theory in normed spaces. The topics covered include existence results, various differentiability notions together with optimality conditions, the contingent cone, a generalization of the Lagrange multiplier rule, duality theory, extended semidefinite optimization, and an investigation of linear quadratic and time minimal control problems. Meer

108,99

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Transportation Analytics in the Era of Big Data

paperbackEngels9783030093440 12-1-2019

This book presents papers based on the presentations and discussions at the international workshop on Big Data Smart Transportation Analytics held July 16 and 17, 2016 at Tongji University in Shanghai and chaired by Professors Ukkusuri and Yang. Meer

120,99

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Corporate Social Responsibility and Gender Equality in Japan

gebondenEngels9783030751531 4-9-2021

This book examines key issues in gender equality and corporate social responsibility in Japan. Legal compliance, the business case and social regulation are examined as driving factors for enhancing gender equality in corporations. Meer

216,99

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Bruce E. Winston

Biblical Principles of Hiring and Developing Employees

paperbackEngels9783030099657 15-12-2018

This book begins with the scriptural support for person-organization fit and person-job fit. The book then examines scriptural support for the four-Cs of people’s work-fit: Calling, Competence, Confidence, and Character. Meer

127,62

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José Fernando Oliveira

Operational Research

gebondenEngels9783030854751 8-11-2021

This book addresses complex real-world problems with recent techniques. It comprises selected papers from the XX. congress APDIO held in Tomar, Portugal, in July 2019. Meer

192,99

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James LaMoreaux

Decision Analysis Applied to the Field of Environmental Health

gebondenEngels9783030966812 2-4-2022

This book provides students and researchers with a resource that includes the current application of the multi-criteria decision theory in a variety of fields, including the environment, health care, engineering, and architecture. Meer

156,99

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Stephen Traynor

Job Interview

PaperbackEngels9781989990698 11-8-2020

27,23

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Sustainable Development Goals and Sustainable Supply Chains in the Post-global Economy

paperbackEngels9783030150686 8-7-2020

This book presents a collection of studies on current best practices for delivering sustainable development policies within supply chains. It critiques the limitations of existing business theory and practice on sustainable supply chain management, and discusses opportunities for new conceptual models for businesses to engage with Sustainable Development Goals (SDGs). Meer

96,99

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Responsible Research for Better Business

paperbackEngels9783030378127 26-2-2021

This book gathers original, empirical and conceptual papers that address the complex challenges of conducting responsible research in the business and management professions. Meer

127,62

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José-Rodrigo Córdoba-Pachón

Creativity in Management Education

paperbackEngels9783030509620 10-8-2021

This book proposes a new way to consider creativity in management education, inviting educators to rediscover themselves in the process. To date, creativity in management is a valuable skill, but one which has been institutionalized and subordinated to metrics such as economic growth, knowledge disciplining and employability. Meer

64,30

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