Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Corporate Communication

GebondenEngels9781433165689 1-4-2020

Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment. Meer

134,21

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Angelica Malin

The PR Bootcamp

PaperbackEngels9781472147240 24-11-2022

The ultimate PR toolkit for businesses who want to raise their profile, get featured in the media and boost their brand's credibility, featuring insider tips and secrets from the point of view of the media professional who will receive your pitch. Meer

21,75

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Yaverbaum

Public Relations For Dummies, 3rd Edition

paperbackEngels9781394284870 26-2-2025

28,99

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Managing Risk in Communication Encounters

PaperbackEngels9781412966672 8-4-2010

A theory-driven, narrative-based examination of the most daunting communication situations students will face in their working lives Meer

171,92

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Corporate Communication

GebondenEngels9781433119262 30-12-2014

This volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M&A, structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement. Meer

203,69

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Corporate Communication

PaperbackEngels9781433119255 17-12-2014

60,76

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Alexander Lyon

Case Studies in Courageous Organizational Communication

PaperbackEngels9781433131233 11-11-2016

This book presents 31 case studies in organizational communication that explore issues of courageous communication. Meer

67,89

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D . Joel Whalen

The Professional Communications Toolkit

PaperbackEngels9781412927161 14-2-2007

Presents a fresh vision of communication that offers little-known and amazingly effective techniques for the novice speaker and stage-savvy pro. This title provides practical, research-based tools that apply to various professional communication, speaking at small staff meetings, and delivering a keynote address to a ballroom full of people. Meer

200,41

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Jacquie L'Etang

Public Relations

GebondenEngels9781412930475 29-11-2007

This book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplinary sources to encourage students to think critically about public relations as an occupation, to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations. Meer

245,38

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Crisis Communication

paperbackEngels9781446276075 12-12-2013

For the first time, the most influential papers on the multidisciplinary and complex topic of crisis communication have been brought together in this four-volume major work, which also includes an introductory chapter to the work, written by editor Timothy Coombs. Meer

1.065,50

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Industrial Tourism

GebondenEngels9781409402206 28-6-2010

Industrial tourism presents opportunities, both in terms of income and as a tool of management, for individual firms who open their doors - and consequently their local regions - to the public. Meer

202,83

Verwachte levertijd ongeveer 11 werkdagen

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Karen Miller Russell

Promoting Monopoly

PaperbackEngels9781433147340 15-6-2020

This book analyzes the development of public relations at AT&T, starting with a previously forgotten publicist, William A. Hovey, and including James D. Meer

51,75

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Keith Butterick

Introducing Public Relations

GebondenEngels9781412921145 3-2-2011

Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market. Meer

203,40

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Key Concepts in Public Relations

GebondenEngels9781412923187 5-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

207,90

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Key Concepts in Public Relations

PaperbackEngels9781412923194 9-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

67,93

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Jacquie L'Etang

Sports Public Relations

GebondenEngels9781412936187 16-12-2013

A critical introduction to this increasingly popular subject from one of the most highly regarded authors in the field. The perfect balance between theory and practice. Meer

201,90

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Corporate Communication

PaperbackEngels9781433165634 1-4-2020

51,75

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Discourses of Deficit

gebondenEngels9780230249721 14-12-2010

Key practitioners and researchers explore how people routinely and at particular sites are discursively constructed as deficient in ways that may affect their life chances. Meer

61,99

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Robert Gentle

Read This!

PaperbackEngels9780273656500 3-10-2001

Information overload. Everyone has too much to read. So, what's going to make people read what you write? Simple, clear, commanding writing - that's what. Meer

20,14

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Sue Wolstenholme

Introduction to Public Relations

PaperbackEngels9780273750987 9-5-2013

Sue Wolstenholme’s book is markedly different. It is written by a very experienced professional who dares to introduce the complexity of interests in the field of public relations. Meer

99,34

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